Tips for Home Sellers: How to Capture Buyers' Attention

by Niz Brown 05/24/2020

Home sellers sometimes struggle to stir up interest in their residences. Fortunately, there are lots of things you can do to help your residence capture buyers' attention, such as:

1. Craft an Engaging Home Listing

A home listing should engage and inform buyers. Otherwise, an ineffective listing may make it tough for a seller to effectively promote his or her residence to the right groups of buyers.

To craft an effective home listing, it is important to consider the buyer's perspective. Think about why you purchased your home in the first place, and you may be able to identify unique property features that you can highlight in your listing.

Also, ensure your home listing is clear, concise and easy to understand. You may want to incorporate high-resolution images of your home into your listing as well.

2. Boost Your Home's Curb Appeal

As a home seller, it is crucial to upgrade your house's curb appeal. Because if your home makes a positive first impression on buyers, you could speed up the property selling journey.

To bolster your house's curb appeal, you should mow the lawn, trim the hedges and perform other lawn care tasks. You may want to repair or replace any cracked or damaged home siding, too.

For those who want extra help with home exterior upgrades, you can always hire local contractors. In fact, these professionals will streamline the process of upgrading your house's curb appeal.

3. Eliminate Clutter

If your home is loaded with a wide array of personal belongings, you may want to remove these items. That way, you can help buyers envision what life may be like if they purchase your house. You also can show off the full size of your residence during open house events and home showings.

Cutting down on clutter can be simple. If there are items you no longer need, you can donate them to a local charity, sell them at a yard sale or online or give them to family members or friends. Conversely, if there are items that are broken or damaged, you can safely dispose of them.

As you get set to promote your residence to buyers, it often helps to have an expert real estate agent at your disposal. A real estate agent understands the ins and outs of the property selling journey. Therefore, he or she can help you achieve your desired home selling results as quickly as possible.

If you are committed to getting the best price for your residence, for example, a real estate agent will help you do just that. Or, if you are unsure about how to price your home, a real estate agent is happy to provide pricing recommendations. Perhaps best of all, if you ever have questions during the home selling journey, a real estate agent can respond to them.

Want to generate interest in your home? Use the aforementioned tips, and you can boost the likelihood that your house will capture buyers' attention.

About the Author
Author

Niz Brown

Born in San Pedro, California, as a first generation Croatian, I graduated from California State University at Long Beach with a degree in Mathematics and Chemistry and then earned a teaching credential from San Francisco State University. In 1960 I married native San Franciscan Jim Brown. Jim, was a high school teacher before becoming the owner/chef of La Lanterna Restaurant in Kentfield from 1985-1992. He is now retired. I combined substitute teaching in Marin County with the rearing of our four children, all of whom are grown and have settled in Marin. I became intrigued with the world of homes when we acted as the general contractors in building our own home in Woodacre and another home in the San Geronimo Valley. I began to work the carpet business, and became licensed to sell real estate in 1976. I was an associate realtor with other companies before becoming an independent broker and opening my own office in downtown Larkspur in 1991.